An award-winning team founded on exceptional service and value creation. With decades of experience, our team of business, technology, sales and marketing leaders innovate to create sales intelligence that fuels revenue growth for organisations operating in the world’s largest companies.

Pete Pastides

Founder & Managing Partner

For 17 years, Pete ran Continuous Insight Limited an organisation that pioneered strategic executive conversation development with customers such as BT, Tata, Deutsche Telecom and CSC.

The business was acquired in 2014 by Next 15 Plc which enabled Pete to work with boards and management teams around the world advising on customer intelligence strategies.

In 2018, Pete founded Intelligence Partners to create a next-generation intelligence service and platform designed to help global companies reach Higher, scale Wider and get Closer to key customers and prospects.

Francesca Brosan


Fran is Chairman of Now Ai and also Chairman and Co-Founder of Omobono, the creative and technology agency for global business brands. Omobono is a strategic investor in Intelligence Partners and Fran also sits on the Board.

Fran’s extensive career spans both B2C and B2B communications and she advises global corporates on the role that brand, people and platforms play in driving business growth. She has 3 IPA Effectiveness Awards to her name and is the author of the longest-running study into B2B Communications effectiveness (

Nigel Long

Non Exec

Nigel is a founding shareholder in Now Ai and board advisor. Nigel was instrumental in bringing the Omobono investment to Now Ai in January 2020.

David Zarmalwal

Finance Director

David is an Entrepreneurial finance executive with a proven ability to lead and motivate and a consistent track record of driving value and implementing change.

Monica Ralli-Samaras

Non Exec Advisor

An experienced executive, leader, mentor and CMO who helps companies transform their approach to marketing strategy, sales optimisation and business growth to meet today’s diverse challenges through winning strategies. Agile in stakeholder management, building large global teams and collaboratively working across the organisation to achieve measurable results. Known for an ability to determine analytical solutions to complex challenges.

Graham Woods

Head of Brand

Graham leads the Now Ai brand development focusing principally on user experience, ensuring the news that we analyse is presented with clarity.

Paul Mackinnon

Non Exec Advisor

Paul is Global Partnerships Director for Microsoft and works with global private capital companies to build sustainable commercial partnerships and support their investments in software companies, under pinned by Microsoft three clouds. He's been an advisor with Now Ai since Oct 2018.